Seems like a great place to work, but isn't - Anonymous employee Vera Bradley Employee Review

2.0
Oct 13, 2015
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Benefits are good. Office is pretty with a nice gym, workout classes and a cafeteria with good food and good prices. There are many very nice people who care about others. Discounts on products are significant and there are many product giveaways throughout the year. CFO has brought about positive change.

Cons

Vera Bradley seems like such a great company from the outside but once you come in, you quickly see that this is not a thriving company with a great culture that people on the outside are led to believe. Please don't make the mistake of moving your family to Fort Wayne to work here. You will be moving your family again very soon once you realize it is not what you signed up for. This company is so poorly run and managed, it is hard to imagine how they have been in business for so long. A lot of time and energy is spent on “Core Values” and living these core values in everyday interactions. Many members of the management team are the worst representatives of these values, especially humility. The company is very cliquey and it is very hard to break into those cliques. It takes a significant amount of time for new employees to feel part of the team. Previously, people were very welcoming and made an effort to help and onboard new people. It used to be a family atmosphere where people cared about each other and made an effort to get to know others. This has changed to a high stress corporate environment where people are out for their own advancement. This is also a very political place where people who are not willing to compromise their values or "play the game" are quickly stomped on. A new CMO was brought on in June of 2015. HR made a great effort to onboard her as company has had trouble keeping someone in this position. After a lot of fanfare and empty promises, CMO has not delivered on the promises she made to the team. Team has quickly turned on her and morale is as low as ever. Employees would feel more valued if she ever bothered to walk through the office and say hello to her team or show her face at all. Executives spend most of their days in meetings and are expected to work at night. Work life balance and workload distribution is very poor. Decisions are made at the executive level and many times these decisions are not cascaded down. People who work on executing plans are frequently left out of the planning and do not have any opportunity to provide feedback into the best way to perform their daily tasks. Efficiency could be increased with realistic goals instead of over promising. Company is dysfunctional as a work place. Poor planning as well as last minute changes lead to poor execution of well-intentioned ideas. Women who are in leadership roles frequently make fun of customers and people who shop at the outlet sale. They only want customers who have a certain look and are working to push away the less desirable customers.

Explore other reviews about Vera Bradley

5.0
Mar 29, 2026
Recommend
CEO approval
Business Outlook

Pros

-Good employee discount of excellent product -Competitions set on all levels of the field to strive in -Extremely great comradery amongst each other with respect for one another (you are not just a number or a location - you are a person) with healthy communications between the fields -We serve a vast and wonderful clientele to market/sell too- -Although the rebrand was not the success some thought it would be, VB is getting back to where she once was and that is amazing! -Diversity holiday time -There is a general concern for both success, respect and diversity

Cons

-Setbacks on for tools/communication engines that lead to some confusion task management -Store closers vs proactive store relocations -Logistical inventory issues -Shopper surveys closed down (previous management choice) -There is little opportunity for internal promotions for career growth

1.0
Jun 15, 2026
Recommend
CEO approval
Business Outlook

Pros

Hybrid schedule Generous vacation time Flexibility with schedule

Cons

Private equity mindset of new leaders has sucked the life out of what used to be a great place to work. Talented and knowledgeable staff were all forced out or saw the writing on the wall and headed for greener pastures. While the Jackie regime was inept and refused to listen to subject matter experts, the Ian and Marty tandem may be even worse. They seem dead set on draining any bit of cost out of the company in the hopes of a private equity takeover. Their creative bookkeeping is highly questionable and borderline unethical, as is the treatment of legacy employees.

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