Overall solid agency; cons mainly come from (relatively) recent Inizio acquisition
Pros
Obviously depends on your specific team but I’ve worked with many. Overall talented and motivated creatives and process-focused AM/PM. Leadership’s standards are high but you’ll get back from them what you put in. Like AM roles at most agencies, you can slide by with the bare minimum but you can’t expect promotions or good accounts.
Cons
Overall the relationship with Inizio as a parent company leaves much to be desired. The way layoffs were handled in 2023-2024 was egregious and that sentiment is shared across all Evoke agencies (all the way to the top). Inizio lost a lot of trust but I know that he they are well aware of that. Unfortunately we won’t really be able to tell how seriously they take it without seeing how they handle layoffs next time. The layoffs were clearly impulsive as resourcing has been a nightmare for many departments since. It does seem to be getting better and opportunities to staff with new hires have expanded in recent months.
