Great product, poor leadership and culture
Pros
Market leader in contextual email/real time content Good bunch in the UK office, friendly, knowledgeable and promote a flexible 'start-up' culture
Cons
Teams micro-managed from the US, mainly due to a distinct lack of trust. Struggling UK sales team - not enough time or help given to new starters, barely any product training yet expected to be technical experts, long sales cycles and a lack of investment lead to a low morale. The US made constant changes to sales messaging and tried to implement a scripted-feature-sell approach which doesn't work. Product is expensive in comparison to competitors and based on a US pricing model, sales targets were simply unrealistic (no one hit target in the UK). Marketing activity again controlled from the US, with a tiny portion of the budget allocated to the UK for events and other activities. No support from HR - the only person who looked after this joined and quickly left. All of the above resulted in talented people leaving the business, mostly through frustration. It wasn’t a good experience, the staff are treated poorly and I would not recommend working for Movable Ink.