1. Franchise owners are angry with the home office and aren't receptive to the marketing department. General distaste toward Neighborly initiatives, which you will be expected to push on your franchise owners. This makes achieving goals difficult and overly stressful.
2. Insurmountable workload - the local marketing team are the workhorses for the marketing department. It's not unordinary to have multiple major projects going at the same time, all due within two weeks and to still be expected to maintain daily job requirements and keep franchise owners happy. Also not uncommon for employees to take PTO days to get caught up because there is too much to do.
3. Neighborly leadership doesn't value their employees. I worked there for 2 years in a key, senior level position and not one person from Neighborly leadership reached out to me when I submitted my resignation even though I gave them a month's notice.
4. You will spend a lot more time reporting and justifying local marketing than you will spend on actual marketing and advertising strategy.
5. Neighborly is is understaffed so even though there are systems in place that should streamline processes, everyone is so overwhelmed that nothing gets done on time. Can't rely on systems to serve you, constant follow-up required.
6. Pay is not competitive. Salaries in the marketing department are paid out of a fund franchise owners pay in to, so the pay ceiling is very low. If you want to make money in this company, stay away from the marketing department.
7. You will get stuck in the local marketing specialist role. I tried to apply to 2 different positions within Neighborly but was discouraged from doing so because I had made myself too valuable in my current position and they knew they would struggle to find someone to replace me.
