Nielsen reviews

3.0

39% would recommend to a friend

(8,207 total reviews)
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Karthik Rao

Not enough data to show CEO approval

32% positive business outlook

Nielsen has an employee rating of 3.0 out of 5 stars, based on 8,207 company reviews on Glassdoor which indicates that most employees have an average working experience there. The Nielsen employee rating is 22% below average for employers within the Information Technology industry (3.9 stars).

Reviews by job title

8K reviews
3.0
Oct 23, 2012
Recommend
CEO approval
Business Outlook

Pros

Excellent opportunity to develop relationships with numerous CPG companies from the inside. Develop skills to identify client issues and become business partner to solve and grow their business. Great cross section of market research tools and use of data.

Cons

As a client contractor, can be challenging to develop strong relationships. Can, at times, be adversarial with client's market research team. Internal Nielsen can be very political and you will need to learn how to best play in this environment. Also, technical and data issues that arise (beyond your control) become your problem as the face of Nielsen.

3.0
Oct 18, 2012

The new Nielsen - values process improvement over people and innovation

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Nielsen is the leader in media research and market research in the US and is a major competitor worldwide. If you want to work for the most powerful media research company, this is the company for you. Even if you eventually plan to have a career with another company, working at Nielsen for a couple of years will allow you to build up contacts and develop insights into the Nielsen's consumer products.

Cons

Nielsen's leadership has chosen to take the G.E. playbook and systemically document and control every process, thus commoditizing many employees. Nielsen's engineering department has been decimated and the remains have been absorbed into the information technology department.

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Glassdoor has 10,276 Nielsen reviews submitted anonymously by Nielsen employees. Read employee reviews and ratings on Glassdoor to decide if Nielsen is right for you.