Sweetwater reviews

4.1

80% would recommend to a friend

(541 total reviews)
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Mike Clem

89% approve of CEO

74% positive business outlook

Sweetwater has an employee rating of 4.1 out of 5 stars, based on 541 company reviews on Glassdoor which indicates that most employees have an excellent working experience there. The Sweetwater employee rating is 21% above average for employers within the Retail & Wholesale industry (3.4 stars).

Reviews by job title

541 reviews
2.0
Jun 18, 2024
Recommend
CEO approval
Business Outlook

Pros

If you’re a musician or an audio engineer you are surrounded by the best gear on the planet (well most of it anyway). You’ll have the opportunity to meet some really great people in the industry, yes including famous people. Gear discounts are great and incentives from manufacturers to get free gear exist if you push their products and sell enough of them.

Cons

Unfortunately even with the “pros” of working at Sweetwater it’s mostly a bad deal for you the employee and by extension the customer. It starts with the hiring practices. I think calling them deceptive would be generous. You are told that Sweetwater only hires the best, whether that’s sales, musicianship, technical ability, etc. They use IQ and reasoning exams in the hiring process as well as a gear knowledge exam to determine what you know. You would think that means that they are selective about whom they hire. Nothing could be further from the truth. They will tell you that you really know your stuff and “big up” your ego to entice you to take the position. In reality it appears that they will hire anybody. In my time there I encountered not people who were absolutely clueless as to the MI world, or the music industry in general, but many many people who have no concept on how to behave professionally, treat others with respect, or manage to engage in basic hygiene. The latter being a serious issue if you end up having to share a cubicle or sit near one of these people. HR will tell you that you need to respect people’s differences regarding the hygiene issue which to me is absolutely insane. These are basic requirements of functioning not only in a professional environment, but in western society. You will be told and led to believe that you are joining a group of people that re passionate about the helping musicians, producers, engineers, and institutions achieve their goals but it’s just not the case, God forbid one of these people end up “helping” one of your customers on your day off, or if by some miracle you manage to be able to use a vacation day. That brings us to the hours, and boy are there a lot. I won’t go into every little detail but this is not a 40-hour per week job. You will work a variety of shifts, 9-6, 10-7, 11-9, and sometimes as late as 10pm. It is not consistent and can change at any time which makes it difficult for your customers to know when you are available, not to mention if you are working with businesses or other institutions that operate during normal business hours. You need to conduct actual business and not just listen to someone bloviate about some esoteric topic for 20 minutes… Better come in before your shift starts and knock that out. If you want to be successful and make a living wage at this job you will be so busy during your day to day that you will HAVE to come in early and stay late just to cover all the administrative tasks that are required to keep yourself organized and productive, as well as the things that management requires of you that have little to no effect on your business. Lastly… You are required to attend 2 sales meetings per week, unpaid. There are 3 of these during your first year, and they are required while you are in training and are also unpaid during that time. They call these “sales meetings” but in reality they are product pitches from manufacturers. Manufacturers actually pay Sweetwater for the privilege of getting on stage from 7:30am to 9am to hock their wares. 90% of these meetings could be an email. Sure, sometimes there’s a famous musician, audio engineer, or maker (prs, benson, jhs) and that’s cool, but it’s not contributing to you getting paid. Oh and your shift doesn’t start until 11am but you’re scheduled for a 7:30 meeting. Tough. Sure you could leave and come back for those two hours, and do what? Go home and get an hour of sleep at most? You basically end up with a 12 hour day at least. These meetings provide little value with how big the sales engineer staff have become. I’m sure was great when it was 100 or 200 people, but now it’s basically someone reading a PowerPoint. Good luck using any vacation days by the way. The scheduling was so broken it made it nearly impossible to request time off. You were encouraged to submit for planned time off months to a year in advance. But why bother taking time off when you will have days if not a week of combing through emails, and basically taking care of all the clerical work that wasn’t done while you were gone. They recently tried to implement a new system for tracking time, PTO, and requesting days off, but it didn’t communicate with all the home grown systems so you couldn’t even get reliable data to ensure you were meeting the performance standards. It’s just a mess. The primary software used for sales, and customer management routinely goes down for extended periods of time, or becomes so slow that it’s unusable. This means everything grinds to a halt. Shipping, receiving, sales, guitar gallery, the repair shop, everything! What’s worse is that if something like this affects your customer, or your paycheck… Tough. Shipment of a large order didn’t make it out because of an outage? Might not see that commission for two weeks, or even worse… Might lose that customer, or provide a price adjust,ent because they didn’t get their shipment in time, That’s money out of your pocket because Sweetwater can’t maintain their internal systems. How do you get paid? 100% commission. To be fair, you know this going in. To people who hustle and/or are used to sales this isn’t a big deal. It is unlimited earning potential, theoretically. This is one area where the company is incredibly deceptive during the interview and onboarding process, more on that in a bit. You get a percentage of the gross profit from whatever you sell. Gross profit being defined as cost + shipping + credit card transaction fees. Fair enough right? Well your percentage can get cut in half based on the amount of communication you’ve had with a customer. This is measured and tracked by the company and includes phone talk time, email, text, etc. I won’t go into specifics but if you have over 5000 customers in your name there is no way to keep up enough communication to the point where you will always get the full commission. This gets even trickier when your customer makes a purchase and you aren’t in the office. They will be assisted by another sales engineer who may or may not take a cut depending on how much time it eats up for them. There are a lot of dishonest people on the sales floor who will take large cut just for answering the phone, writing and invoice and charging a card. You can appeal and talk to your manager but that takes time out of your day, not to mention the fight the other person will undoubtedly put up is stressful, and your manager may or may not side with you. There are not real guidelines on this and you are at the mercy of someone’s subjective opinion regarding YOUR MONEY. It’s important to know also that returns take money from you. If you sell something and make $100 commission and that item gets returned, that commission is taken from you, this is also fair but not mentioned or talked about much in the onboarding process (interview stage). You will also lose out on the return shipping if you want to keep the customer, or if another sales engineer places the return for you they may not charge the proper amount for return shipping to offset the loss as is policy. There are a lot of areas where you have very little control or influence on your money and your business. During the interview and onboarding process they will tell you what the commission rate is, but they are being truthful, not factual. The employment agreement I signed stated a commission rate, but failed to mention that there are scenarios, as I explained above where that won’t be the rate. This is incredibly deceptive and should have been a red flag to me, but I’d already moved out here and leased an apartment etc. Policy Changes and Systems Implementation. A catalyst for many people leaving the company has been recent changes to the way in which you are permitted to prospect for new business. It used to be that when a sales engineer left or changed positions their database of customers would be opened up for the rest of the sales floor to “prospect”. That is no longer the case, Sweetwater have severely restricted the manner in which you can go about prospecting for new business. What used to require thought and skill to sort through and search for customers that you wanted, who could work well for your business, has been reduced to a random lottery. Your health. Long hours, lack of sleep, stressful environment, loud call center, poor ergonomics. These are just a few of things you will encounter regularly that can and will take a toll on your health as a Sweetwater employee. Now, you can improve on these to some degree, but it will cost you. The cubicles, desks and chairs provided to sales engineers are of terrible quality. They are in no way suitable when you are expected to work a job where you are seated most of the day. When I say poor quality by the way, I mean it. Bottom of the barrel got it for $20 off Amazon quality. You are permitted to upgrade your setup, but that’s on you. There is a cottage industry internally of people selling standing desks, chairs, and other nice to haves that in reality should be provided by the company. Other corporations I’ve worked for have alway provided these things for their employees, but I guess Sweetwater can’t afford it. There is a “gym” on site if you want to wake up early enough to get your reps in before the usual crowd shuffles in. There is a group who is there day in and day out who monopolize what little equipment there is. It’s crowded, nobody wipes equipment down, and the locker rooms, at least the one that I used (based on my sex) are absolutely filthy and disgusting. Just bring flip flops or slides lest you get a fungal infection. What about healthy eating? Well there is a diner on-site, but I wouldn’t eat there if I was concerned about my health. It’s basically a lot of garbage. GFS quality meats, nothing organic, everything is in a sauce or fried, no truly healthy options. It’s basically institutional level food dressed up to look like it’s decent, You get a discount, but it’s still more than one should pay for what you’re getting. There are options in coolers for when the diner is closed, but also just a lot of garbage. Lunchables, uncrustables, etc. You will also be paying tax on the food your purchase. Government taxes your check, Sweetwater taxes your meals. Most cafeterias in corporate America do not tax their employees, or they take the charges for your food out of your check pre-tax. Not Sweetwater. You swipe your badge and the price is deducted from your next check (only way to get the discount). So you pay tax on the food, and you’re taxed again when you actually get paid. Lastly, the sales floor. There are not many windows. If you’re unlucky enough to not be near one, enjoy the fluorescent lights. Want to block them, that’s on you to pay for a shield. One thing I absolutely could not believe is there were / are physically handicapped employees there forced to work on the upper level of the sales floor where the is no elevator access. Watching someone who can’t walk without the use of specialized crutches, or with other physical maladies struggle to get to their work area is heartbreaking. Elevator from the main floor out? Tough luck getting to your desk if you can’t use stairs. Sweetwater needs to do better. So what about the location? Sweetwater is located at the intersection of a busy trucking route (makes sense) and a rural highway. The closest business are a couple of strip clubs down the street and a sketchy truck stop diner and motels which regularly host myriad crimes including murder. There is nothing close should you need to run an errand on your lunch. You can take a longer lunch at your discretion, but that eats into your money so ymmv. While there are nicer areas around Fort Wayne it is largely an impoverished and crime riddled community with a penchant for fireworks. Since I’ve been here (roughly a year and a half) there has been a shooting rampage and a stabbing at two local grocery stores. 3 shootings at the mall, and your daily violence and drug activity in most of the neighborhoods. There is 1 movie theatre (the other is getting renovated), no quality grocers or access to organic or non bio-engineered foods. The prominent chain has a monopoly on the area and good luck getting anything quality there. If you are used to having an organic grocer, a Whole Foods or similar you can forget it in Fort Wayne. You can however stop at the plentiful liquor stores, sex shops, strip clubs, and skeezy bars. Just remember when the hiring folks tout Fort Wayne’s affordable living it’s just a different way of saying no economic activity, which isn’t good for anyone. In the end… If you value time off to pursue what you enjoy, or even to play your instrument, time with your family, a safe neighborhood with quality amenities, and an employer that values you and the work you do, you should look elsewhere. I don’t think that what Sweetwater has become is what Chuck Surack envisioned when he built it all those years ago. It certainly isn’t what it was when I began buying from my Sales Engineer. Now that Sam Ash is gone and Guitar Center is hanging by a thread I think Sweetwater will just become another Amazon where customer service goes to die.

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Sweetwater Response
1y
Thanks for sharing your perspective. I'm not exactly sure how best to address all your comments but I'll share a few thoughts. Regarding the "VC" comments, I can assure you that Sweetwater continues to be led by people with a deep heart for our customers, employees and community. Chuck remains Chairman of the Board and stays engaged with all the big steps we take. Our CEO has been with the company for over 20 years...from the scrappy early days through all of our growth....and has an amazing understanding of all that makes Sweetwater special. I could go through the rest of our leadership team and every single person considers their coworkers to be their friends, neighbors, and individuals worthy of tremendous respect and appreciation. It's simply not accurate to suggest that our team is being steered by those with ulterior motives...but if you'd ever like a bit more explanation on how decisions are getting made, please don't hesitate to reach out to me directly. I'd be glad to chat more. All the best to you in your next steps, Jeff Ostermann - Chief People & Culture Officer
1.0
Sep 17, 2023
Recommend
CEO approval
Business Outlook

Pros

Discount, coworkers, opportunities to learn

Cons

Low pay, snitch culture, impotent management, woke-ism

2.0
Apr 13, 2022
Recommend
CEO approval
Business Outlook

Pros

-In the music/audio industry, Sweetwater is a household name. Which makes people think you're cool and important for working there. That's fun. -Sales resource center, which is basically a lending library for gear. You get to try things out and decide what's worth buying for yourself or not. -Crazyyyy discounts. Really sick gear for really cheap. -Gym in the office which was nice -I will say, I wouldn't have minded all of the cons so much if I hadn't uprooted my life for this job. If I was local to Northern Indiana and stuck here anyway, I would probably recommend working here.

Cons

-You're talking to customers about FedEx delays and credit card declines far more than you're talking to them about music and gear. -10 days of PTO a year, and you can never actually use them because the calendar for requests off is filled up months in advance. -Working Christmas Eve and Black Friday are mandatory, so if you move to Fort Wayne from any major part of the country and want to see family for the holidays, it's a no go. -Pay is abysmal once the training period is up. $500/week, before taxes. You only earn commission after you make that $500 in sales. Sure you could have a good month and make a killing, but more often than not, I was making well under minimum wage in most states. -Out of over 500+ people in the Sales Engineer position, 7 total were women. Not a good look in a 21st century workplace. -Community spread of Covid was rampant in the office, but upper management couldn't be bothered to implement a WFH infrastructure. Despite the entire job being in a cubicle on the computer/phone. Sweetwater simply did not care about the health and safety of its employees. -Fort Wayne is not a fun city for young professionals Everything is designed for families and people with young kids. Sweetwater's office is in the middle of a cornfield, so no matter where you live in the city, it's impossible to forget you're in the middle of nowhere.

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Sweetwater Response
4y
Thanks for your thoughts and for having been a part of our team. I always appreciate the honest feedback. I'm glad to see the list of pros but I'm obviously sad to see the list of cons. Some things you share are partially accurate but perhaps lack some context so I'd like to fill that in a bit for anyone reading. 1) PTO and holidays - we're very upfront about our PTO levels with all incoming employees and holidays for sales engineers. PTOs grow with tenure like with many other companies and we're continually benchmarking our levels against other great companies. On holidays, we're very clear for SEs that we're in ecommerce/retail so taking off the biggest retail days of the year is certainly tough. We get that many people would like to cut out on the day after Thanksgiving but if we let that happen, then we'd be leaving thousands of our loyal customers high and dry. Obviously, this expectation looks a bit different for some employees that aren't on the front line with customers or involved in getting their orders out the door. 2) Pay - we do have a minimum in place to help support SEs who aren't performing well enough to earn sufficient commission. The vast, vast majority of SEs never descend down to this minimum though and many are making high 5 figures or more within just a couple of years or less of rolling out. But, it is commission sales - so the better you do, the more you make - and it's uncapped so the sky is the limit. It's really cool for me to see the feedback from SEs and their families who are buying new cars, first houses, and taking fun vacations way earlier than they ever thought they could. 3) Female representation - Across Sweetwater, we hired 346 females last year. 75 females earned promotions. We still have more work to do on the sales floor for sure but, as I've shared in some other posts, the challenge with these positions isn't unique to Sweetwater - it's unfortunately industry-wide. That's why we're huge supporters and active partners with organizations like Women's Audio Mission, Beats by Girlz, NAMM's Smart Women in Music initiative, and others. We're working hard on this issue. We're putting real money and time into it. Our 2 lead sales engineer recruiters are both females and they are focused on this as well. Also, I'm not sure exactly when you left us, but last year we hired 20 females onto the sales floor - our highest level ever. 4) Sorry, your statement on the community spread of covid just isn't accurate (regardless of perception). Throughout the pandemic, we had our own in-house medical team doing detailed contact tracing (way more than most other companies could) and had a good handle on the covid dynamics. Obviously, we couldn't share all the sensitive personal medical info with employees but we were very close to this. I understand the desire for WFH (which we did allow for a period), but through our tracking we also knew every step of the way how our approach was working. The pandemic has of course been incredibly difficult and I know hard on everyone - but we have lots of people across our team who deeply care about their coworkers and who put thousands of hours into cleaning, sanitizing, tracking, communicating, and the many other steps we took around covid. Advice to Management) At the VP level and above we have multiple people who are 30s/40s/females/people of color. Our SVP and General Counsel is female. Our VP of Employee Wellbeing is female. Our VP of Corporate Communications is female. Our VP of Sales Administration is female. We're not settling for the status quo and we're actively pursuing opportunities for continuous improvement in this area but I'm also very proud of the diverse set of leaders that are helping guide Sweetwater every day. Again, thanks for the feedback. We do take it seriously (just like the feedback that we also receive in exit interviews) and use it to get better. If you'd ever like to reach out and talk directly, feel free. I'd welcome the conversation and your additional perspectives. - Jeff Ostermann, Chief People Officer
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