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What can you do for website personalization in an hour? Answer: A lot! Check out part 2 of Demandbase’s Mimi Rosenheim series on website personalization.

How To: Website Personalization in Minutes, Hours, and Weeks (Part 2) | Account-Based Marketing - Demandbase
Nowadays, personalization isn’t just expected—it’s required. Demandbase’s Mimi Rosenheim shares tips on getting set-up with website personalization within a matter of minutes (Part I of 3)

How To: Website Personalization in Minutes, Hours, and Weeks (Part 1) | Account-Based Marketing - Demandbase
How to: Website Personalization in Minutes, Hours, and Weeks (Part 1) What is website personalization and why is it so important? Website Personalization is when a visitor receives a customized experience rather than a generic experience that isn’t tailored to them. Long gone are the days when website personalization was considered a nice-to-have. Nowadays, personalization isn’t just expected—it’s required. In fact, it’s key to differentiating your brand and increasing sales in today’s always-on marketplace. But marketers continue to grapple with how to really make an impact. Website personalization doesn’t have to be hard. In fact, you can start right now—seriously! (Well, wait until after you read the article.) In this 3-part blog series, we’ll show you concrete, proven, and successful Account-Based Marketing (ABM) tactics and website personalization tools that will help reach your customers on a one-to-one level immediately:

How To: Website Personalization in Minutes, Hours, and Weeks (Part 1) | Account-Based Marketing - Demandbase
While B2B buying is often associated with long, drawn-out sales cycles, changes in buyer behavior show that younger generations are willing — and looking — to engage with vendors as soon as possible to get their pain points addressed. New research highlighted by Demandbase’s John Dering shows that B2B buyers have become much more agile and are even making purchase decisions within the first three months.

Intent, Deeper Personalization & Authentic Content Benefitting From Buyer Insights, Intelligence
Demandbase's Kent Ragen, VP of Channel Sales & Alliances, talks building the ABM category via strategic partnerships.

#Partnerships 2: Building the ABM Category via Strategic Partnerships - Sweet Fish Media | A Podcast Agency for B2B Brands
Demandbase was named an ABM leader from Europe-based firm Ovum, which helps validate our leadership position in North America and Europe!

Europe based Ovum Names Demandbase an ABM Leader in their Analyst Report | Account-Based Marketing - Demandbase
Demandbase CMO Peter Isaacson joins a star-studded list of speakers on June 10, 2019 at HYPERGROWTH London!

These 4 Speakers Will Help You Discover Your Next Breakthrough At HYPERGROWTH London. Learn From Harrods, HubSpot & More. - Drift
Demandbase VP Kent Ragen looks at some of the key areas where the Demandbase ABM Ecosystem is driving next level value for its Clients and Partners.

The "Why?" Behind the Demandbase ABM Ecosystem | Account-Based Marketing - Demandbase
Demandbase's VP of Sales Development, Jay Tuel, talks the ins-and-outs of Account-Based Sales Development - take a listen. We're actively hiring SDR's in NY and SF! If you have at least 6 months of cold calling/prospecting experience and are looking to join a winning team with a career path to a sales exec role, I encourage you to apply today!

Ep 98 Jay Tuel - Account Based Sales Development in Action
Demandbase's Christopher Golec, Peter Isaacson, Jessica Fewless answer questions about their book on Account-Based Marketing.

How to ABM: Q&A with three leaders who literally wrote the book on it - Heinz Marketing