My experience with Games Workshop’s recruitment process started well.
The initial phone interview with the GW recruiter was professional, welcoming, and well-structured. She asked thoughtful questions, made me feel comfortable, and left a positive first impression of the company. I was also in frequent contact with her throughout the process, which was helpful and reassuring.
The second interview was a sales role-play with Sales Manager X. He was very nice, understanding of the fact that I had no sales experience, and provided honest feedback. I agreed with his points, and the experience felt supportive and constructive. It almost felt like “it’s not a big deal” because we share the same ideology of "learning and improving".
The third interview, just under 24 hours later, was another sales role-play with Sales Manager Z, where I had to implement the feedback I got during the first one. During the call, he asked me for my opinion on how it went and how I would improve. I shared my opinion about where I think I could do better, and when I asked for his feedback, he replied arrogantly that “it is not the time for feedback,” which was confusing. Later, he contradicted himself and gave me feedback that I was missing confidence, adding “I will give you another chance and invite you for the final interview so you can show your confidence.” The tone felt dismissive, and instead of being encouraging, it came across as if he was doing me a favour. The feedback about “confidence” felt superficial. It’s unrealistic to expect strong confidence in something I was doing for only the second time in my life. Confidence naturally develops with practice, and if Games Workshop truly valued willingness to learn (as their website suggests), they could have seen that attitude in me.
The final, fourth interview was a video call with both Managers X and Z. Manager X asked most of the questions, while Manager Z took notes. During the interview, Manager X appeared disengaged at times, even closing his eyes while I was talking (almost like dozing off), which made the conversation feel unprofessional, though he became active again when it was his turn to ask questions. At the end, I was told it would take a couple of weeks for feedback, which I understood.
However, the feedback ultimately came through an external recruiter rather than directly from the company. I was told that my examples during the final interview were “too academic” rather than professional. Considering this was an entry-level role where my background (as a recent graduate with internship experience) was already clear, I found this unfair and unrealistic. A good interviewer should adapt questions to the candidate’s level of experience rather than expect 5+ years of polished professional stories.
Overall, the process was inconsistent. While the recruiters were professional and supportive, the role-plays and feedback from the managers were sometimes confusing, contradictory, and at times unprofessional. The expectations didn’t seem aligned with an entry-level role, and I found the overall experience frustrating despite investing significant time and effort.
The role itself could be interesting, but the interview experience didn’t give me confidence in the company’s culture or management approach.
In addition, I left the process with some uncertainty about growth opportunities. Their recruiter had emphasised that there are many career paths at GW, but when I asked the sales managers, the structure they described sounded quite flat (salesperson → senior salesperson → manager). One of the managers mentioned he had been in his role for over 20 years, which left me unsure how much progression is realistically available.