BDA reviews

Leadership doesn't have any real direction. It's a fly by the seat of your pants for the here and now. What ever the big guy says is what we have to do. No real heads of their own.

From the top down, there is simply no strategy. I don't think they wake up knowing what they're going to do that day, let alone in 3 to 6 to 12 months. We're really good at landing contracts and burning them the very next day. It seems that no one in upper management wants to be on the front line and share the honest truth that they had no strategy going into getting the business, and now, there is still no plan, so we'll just keep paying out the minimum guarantee, but not attempt to make or place product in market. There is no truth to anything that comes out of the owner's mouths. Every single company meeting and department meeting that I sat through we were preached to about how great business is, and we're a family and we need to keep a "Tigger" attitude. Yet, for month's we witnessed our entire department disappear with layoffs due to "lack of sales." BUT...keep that Tigger attitude. Don't you dare be an Eeyore. The gossip mill at BDA is close to what you would experience in junior high or high school. NO ONE, not even upper management can keep their mouths shut. It's disruptive, distasteful and leads to an extreme lack of motivation and productivity. The pay and benefits, not to mention the severance, is a joke.