Is Boot Barn a good company to work for as a ASM- Assistant Store Manager?

ASM- Assistant Store Manager professionals working at Boot Barn have rated their employer with 3.0 out of 5 stars in 20 Glassdoor reviews. This is a lower than average score with the overall rating of Boot Barn employees being 3.6 out of 5 stars. Search open ASM- Assistant Store Manager Jobs at Boot Barn now and start preparing for your job interview by browsing frequently asked ASM- Assistant Store Manager interview questions at Boot Barn .

Does Boot Barn pay ASM- Assistant Store Manager employees well?

ASM- Assistant Store Manager professionals rate their compensation and benefits at Boot Barn with 1.6 out of 5 stars based on 20 anonymously submitted employee reviews. This is 63.8% worse than the company average rating for salary and benefits. Find out more about ASM- Assistant Store Manager salaries at Boot Barn.

How happy are ASM- Assistant Store Manager professionals working at Boot Barn?

19% of ASM- Assistant Store Manager employees at Boot Barn would recommend their employer to a friend. This rating has decreased by 64% in the past 12 months. ASM- Assistant Store Manager professionals have also rated Boot Barn with a 1.9 rating for work-life-balance, 3.0 rating for diversity and inclusion, 2.4 rating for culture and values and 2.1 rating for career opportunities.

What are the top reviewed jobs at Boot Barn?

Sales Associate (186) , Store Manager (59) , Assistant Manager (43) , Retail Sales Associate (36) , Key Holder (21) , ASM- Assistant Store Manager (20) , Inventory Control Specialist (13) , Assistant Store Manager (11) , Sales Associate/Cashier (11) , Cashier (9) , Inventory Control Specialist (ICS) (9) , Keyholder (9) , Seasonal Sales Associate (9) , Customer Service Representative (7) , Manager (6)

What are the pros of working at Boot Barn according to real employee reviews?

"I have met so many great people who I have worked with as well as customers." ((in 32 reviews)); "My coworkers are great!" ((in 20 reviews)); "Benefits are great." ((in 19 reviews)); "Loved the bonuses and a great discount!!" ((in 13 reviews)); "Some great employees to work with and wonderful customers to help." ((in 12 reviews))

What are the cons of working at Boot Barn according to real employee reviews?

"Poor management leads to messy work environment, full of gossip and animosity." ((in 49 reviews)); "And low pay" ((in 46 reviews)); "and the managers were rude" ((in 22 reviews)); "Long hours and schedule for the next week doesn't come out until saturday." ((in 19 reviews)); "Poor upper management." ((in 15 reviews))

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Boot Barn

Boot Barn ASM- Assistant Store Manager reviews

3.0

19% would recommend to a friend

(20 total reviews)

Jim Conroy

24% approve of CEO

18% positive business outlook

Ratings by category

3.0

Diversity & inclusion

2.4

Culture & values

2.2

Senior management

2.1

Career opportunities

1.9

Work/Life balance

1.6

Compensation and benefits

ASM Assistant Store Manager employees have rated Boot Barn with 3.0 out of 5 stars, based on 20 company reviews on Glassdoor. This indicates that most ASM Assistant Store Manager professionals have an average working experience there. Boot Barn is rated in line with the average (within 1 standard deviation) by ASM Assistant Store Manager professionals compared to other employers within the Retail & Wholesale industry (3.5 stars).

Ratings by demographic groups

Race / Ethnicity

Gender

Sexual orientation

Disability

Parent or family caregiver

Veteran status

Reviews by job title

20 reviews

4.0

Jun 17, 2026

Extra earnings possible, but quotas are required

Asm- assistant store manager

Recommend

CEO approval

Business Outlook

Pros

Spiffs - if you sell what you need to, you can make quite a bit extra

Cons

Have to meet sales quotas

1.0

Dec 7, 2025

Do not work here

Asm- assistant store manager

Recommend

CEO approval

Business Outlook

Pros

Generally a nice work environment.

Cons

Absolutely horrible upper management. They expect you to use your own time and resources to do things for them.

3.0

Aug 29, 2025

Bad Manager

Asm- assistant store manager

Recommend

CEO approval

Business Outlook

Pros

The customers and even the sales associate at my store were amazing. Discount is great too. Its a fun job if you are into this type of stuff!

Cons

Jealousy from employees like they are in high school. Pay is horrendous. The expectations as far as KPIs is crazy and very unrealistic. As far as management goes, there is a lot of lower management, aka, the assistant store manager, picking up the slack of the store manager. There is no consistency with the way the manager enforces rules and policies. If they liked you, you never had to worry about anything, if you found yourself on the outside with them, you were as good as fired

Viewing 1 - 3 of 20 Reviews

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Boot Barn

Boot Barn ASM- Assistant Store Manager reviews

Ratings by category

Ratings by demographic groups

Reviews by job title

Extra earnings possible, but quotas are required

Do not work here

Bad Manager

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