Pros
The company sells sports, so most of the customers will be passionate about the products Dicks carries. The discount is also good, however most of the good items (guns and golf) are excluded in most discount, coupon, and kickback. Bonus structure is good as long as you make all your metrics.
Cons
As a company, they are about 5-10 years behind the industry with any logistical or operational process. The replenishment process is not adequate to support stores who who exceed $10-$20mil. The company leaves a lot of money on the table by not being able to efficiently manage logistics. Sales floor associates are completing double work because of an inconsistent planogram/replenishment that is not currently working. Communication is a disaster. There is far too much direction from corporate pulling the management in 10 different directions. There needs to be little change and a clear cut policy/procedure when change is necessary. Stores need an HR manager. Way too many issues in every store I've been a part of. Implement shelve label strips and location systems. Back room needs location systems as well