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Decorating Den Interiors

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Decorating Den Interiors reviews

4.3

95% would recommend to a friend

(14 total reviews)
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Jim Bugg

100% approve of CEO

69% positive business outlook

Reviews by job title

14 reviews
5.0
May 11, 2018
Recommend
CEO approval
Business Outlook

Pros

I have owned my franchise for 21 years, which shows that I love our concept, our business model and this community of incredible peer franchise owners. This system is perfect for women like me who yearn for a creative and stimulating second career. It’s also perfect for classically trainer interior designers because it offers a proven and practical framework for providing services and products to delight our clients. DDI is an organization dedicated to continuos learning and growing, both through our corporate resources and from our amazingly talented peers. The most successful franchise owners and decorators make full use of the vast resources available to them within this company. The Dream Room contest is one of the best aspects of DDI. participation in it elevates you in many ways. It provides ways to populate our portfolios and websites, get published in design books and magazines, e recognized by our peers a d others in the design community, and make our published clients ecstatic.

Cons

No real cons. But be successful by being fully committed to your business, learning from your peers, working smart, plugging into the system, and taking advantage of all the training and sharing resources available to you. Successful franchise owners are dedicated, smart, diligent and having fun.

5.0
May 10, 2018

From a Franchise Owner

Recommend
CEO approval
Business Outlook

Pros

Decorating Den Systems Inc , the franchiser, is an amazing organization, especially useful for those transitioning from other industries into the world of interior fashions. If you've never owned a business, they are there to help you get setup, provide you with all the guidance necessary to get started. The training is intense in the beginning, (after 11 years I still remember!), but they get you ready to go. Training in this industry keeps you knowledgeable about current trends and technology - and no one does a better job at training than DDSI

Cons

I own my franchise, so I am technically not working for Decorating Den Interiors (they work for me!). The only negative would be if you were not prepared to run a business - this is real! DDSI will provide all the systems to run your business, but, you need to run it.

5.0
May 10, 2018
Recommend
CEO approval
Business Outlook

Pros

The operational training and business support NOT taught in design schools. They focus on practical matters that truly matter to a business owner. Everyone on corp staff and in my region are very supportive, especially for new owners. Starting from home keeps costs in line; but I love the fact that I can grow a large business over time with tools and training for office admin and staff designers. Lead generation tools get better every year and are now mostly digital and inexpensive. Merchandising program is awesome; true wholesale pricing is NOT the same as to-the-trade discounts. We buy at MSRP <55% with most of our 130 top-drawer suppliers—yielding much better profits that typical 15% discount TTT. My regional team members provide support and friendship that isn’t common in this industry; we don’t compete against each other. And you can now keep your existing trade name to use in a DDI logo!

Cons

This is a complex business, even if every client were the same—and they’re not. New owners have to clear the decks and focus on getting their cash flow generated while operating capital is still available. Any prior business/sales experience helps to understand the process, but ultimately, most owners figure it out within the first year and start reclaiming their investment. Marketing isn’t expensive, but must be done effectively and quickly, as managers suggest and train.

Viewing 7 - 9 of 14 Reviews

Glassdoor has 14 Decorating Den Interiors reviews submitted anonymously by Decorating Den Interiors employees. Read employee reviews and ratings on Glassdoor to decide if Decorating Den Interiors is right for you.