Recent Leadership Changes Undermine RealSelf's Foundation of Trust & Integrity - Anonymous employee RealSelf Employee Review

1.0
Jan 8, 2025
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Once was a great resource for customers/advertisers in the aesthetic space and a great place to grow your career. (This is no longer the case)

Cons

RealSelf has been struggling for a while, but the past few months have seen a stark decline, moving the company further from its foundational values of trust and integrity. The appointment of our new CEO in July brought initial excitement, but several months in, there has been no real value added under her leadership. She has quickly eroded what was left of company culture and employee morale and fostered a culture of insecurity and fear. DEI is almost non-existent as a lot of the company now comprises the CEO's like-minded friend group. The strategic direction of the company has been ambiguous and secretive since July, with a noticeable absence of direction, goals, or strategic insight. Minou often name-drops and focuses on her own self-promotion yet fails to provide actionable insights or direct answers. When questions are asked, she typically dismisses them or responds with vague idioms. This hurts operational effectiveness and stifles teams' ability to perform. Despite her accessibility, Minou's interactions often feel performative, and don’t translate into genuine support or leadership . While Minou is undeniably charming and friendly, her leadership has fostered a notably toxic environment. She frequently resorts to buzzwords but fails to articulate clear objectives or live up to the principles she advocates. There has been a distinct shift towards self-promotion and cultivating her own personal brand at the cost of internal and external stakeholders’ well-being. Layoffs have been a major strategy this year. Although layoffs can be a necessary part of business restructuring, the manner in which they have been executed since the leadership change has lacked both professionalism and empathy. The changes to severance packages and the handling of layoffs, particularly replacing many positions with individuals from the CEO’s personal circle, makes it feel like these decisions are more about personal preference than company strategy. Moreover, Minou's handling of the layoffs during the holiday season was particularly thoughtless. She lacked either the courage and/or skills to personally deliver the news, and didn’t bother to show her face at the 90 second meeting where a large number of employees learned they’d be losing their job for the holidays.

Explore other reviews about RealSelf

5.0
May 28, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Having lived through many eras of RealSelf leadership and team culture, I can honestly say that our current CEO and exec team are more committed to the company’s success than any previous generation of leaders. These are the biggest positives I’ve seen coming out of this change: True passion for making RealSelf amazing for our consumers and providers A clear strategic vision for modernizing our legacy brand and product, backed with resources to make it happen Laser focus on a viable, sustainable revenue growth strategy An expectation that everyone is working hard to meet our goals Opportunities for meaningful career growth that had been absent for a few years Big emphasis on a positive, collaborative culture focused on solutions and bold bets We’re in a growth phase, so it has the fast-paced energy of a startup. It’s so energizing now to work with a mostly new team of rockstars who truly want to be here and are pulling together to make RealSelf live up to its potential. We also have an inspiring mission to help consumers make smart choices about aesthetic procedures and connect them with providers who are actually qualified.

Cons

We’re a relatively lean team, and resources are not infinite. We have to be strategic and leverage AI to work smarter, sometimes making trade-offs to deliver what’s most important for customers and the bottom line. (Not a challenge unique to RealSelf, but worth noting.) Many of us also wear a lot of hats. This can be a plus in terms of learning the business and new skills, but it also means we have to operate broadly and not always as deeply as we may want. We have to think in terms of improving systems and savvy automation to ensure things don’t slip through the cracks. It can be stressful for those who are not used to context switching and driving multiple priorities at once. We’ve also inherited areas of legacy mess (code, old systems, etc.) that need some clean-up, but we’re no longer sweeping them under the rug. If you’re up to these challenges, RealSelf is a fantastic place to grow.

1.0
Mar 25, 2026
Recommend
CEO approval
Business Outlook

Pros

Pros: - Initially exciting mission and team potential - Opportunity to learn in a fast-paced environment

Cons

Cons: - Leadership transparency and communication need major improvement - Culture can feel unsupportive and high-stress - Lack of consistency in decision-making

4
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