Does Good Apple pay their employees well?

According to anonymously submitted Glassdoor reviews, Good Apple employees rate their compensation and benefits as 4.0 out of 5. Find out more about salaries and benefits at Good Apple. This rating has improved by 2% over the last 12 months.

How satisfied are employees working at Good Apple?

53% of Good Apple employees would recommend working there to a friend based on Glassdoor reviews . Employees also rated Good Apple 3.1 out of 5 for work life balance, 3.4 for culture and values and 3.9 for career opportunities.

What are the top reviewed jobs at Good Apple?

Media Planner (6) , Assistant Media Planner (3) , Director (3) , Digital Media Planner (2) , Search Strategist (2) , Senior Data Analyst (2)

What are the pros of working at Good Apple according to real employee reviews?

"benefits, pto, summer fridays, quarterly abroad trips, competitive pay" ((in 5 reviews)); "Good Apple genuinely cares for their employees, which is very refreshing on many fronts." ((in 5 reviews)); "The people and culture here is truly amazing." ((in 5 reviews)); "Great team and culture overall" ((in 4 reviews)); "Management deeply cares about team members and encourages rapid growth" ((in 4 reviews))

What are the cons of working at Good Apple according to real employee reviews?

"I brought this up with several managers (and HR) and while they were sympathetic, they acknowledged that nothing could be changed in the short" ((in 3 reviews)); "A formal training procedure would definitely be more helpful." ((in 3 reviews)); "long hours" ((in 3 reviews)); "It's a good company with a great set of tools, but leadership needs to pave a better path forward in order to survive adversity in the coming years." ((in 3 reviews))

What are employees saying about Good Apple layoffs in 2026?

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about Good Apple layoffs and their outlook for job security at Good Apple in 2026.

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Good Apple

Good Apple reviews

3.6

53% would recommend to a friend

(70 total reviews)

Al Muzaurieta

53% approve of CEO

39% positive business outlook

Ratings by category

4.0

Compensation and benefits

3.9

Career opportunities

3.4

Culture & values

3.1

Work/Life balance

3.0

Senior management

2.8

Diversity & inclusion

Good Apple has an employee rating of 3.6 out of 5 stars, based on 70 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Good Apple employee rating is in line with the average (within 1 standard deviation) for employers within the Media & Communication industry (3.7 stars).

Ratings by demographic groups

Gender

Disability

Parent or family caregiver

Veteran status

Reviews by job title

70 reviews

5.0

Jan 22, 2020

Best and most thoughtful company

Paid search analyst

Recommend

CEO approval

Business Outlook

Pros

Will do anything to help you succeed, provides top line benefits including travel, career development, etc.

Cons

Not many cons at all

5.0

Oct 4, 2016

Wonderful Work Setting

Anonymous employee

Recommend

CEO approval

Business Outlook

Pros

Good Apple is a place where you have the opportunity to grow in your profession and also as a person. Working at Good Apple, I've learned and attained so many valuable skills in such a short amount of time. Everyone is so open and willing to help in any way that they can. People genuinely care about you and want to see you succeed.

Cons

Too good to have cons.

4.0

Nov 25, 2015

Hell of an experience

Digital media planner

Recommend

CEO approval

Business Outlook

Pros

I started my career in the media industry here! It turned out to be the best place to spread my wings, dive into tools and gain a plethora of knowledge. Best experience I could have ever asked when I was changing industries. Never a dull moment, and met an amazing bunch of people who I would love to stay in touch with outside of work too!

Cons

Needs some team structure and faces similar issues as any other boutique agency would. A formal training procedure would definitely be more helpful.

Viewing 25 - 27 of 70 Reviews

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Jobs at Good Apple

Associate Media Strategist

Associate Social Strategist