GMR Marketing

3y

If you've been wondering where in the world the GMR team is, your guess is probably as good as any. The team has visited 32 countries, hosting 180 events supporting the FIFA Women's World Cup Trophy Tour, which culminated in stops around Australia and New Zealand to drum up excitement for today's kick off. You can learn all about the tour in Complex.

GMR Marketing

3y

For the second year in a row, U.S. Bank was the presenting partner of WNBA Live, the WNBA’s Fan Fest surrounding All-Star weekend. We partnered with U.S. Bank in Las Vegas to help them treat fans to unique and memorable WNBA experiences, including meet & greets with superstars like Napheesa Collier, custom WNBA swag giveaways, and fun and engaging WNBA trivia and event-branded photos.

GMR Marketing

3y

For the past 2 months, a portion of our team has been out and about hyping up excitement across Australia and New Zealand with the FIFA Women’s World Cup Trophy Tour. But this week, the rest of our team and out-of-town fans are arriving to kick off the 2023 FIFA Women’s World Cup! Stay tuned to our channels over the next month for some exciting announcements, client work, and unique POVs from our team of global football experts.

GMR Marketing

3y

Pride means something unique to each person, and that’s what makes it special. As Pride Month comes to an end, we’re sharing a video brought to you by Prism, GMR’s Employee Resource Group that supports the LGBTQIA+ community. To round out the #PrideMonth celebration, StoryMakers are sharing what pride means to them.

GMR Marketing

3y

With the FIFA Women’s World Cup approaching, soccer is the global sport of the moment. GMR’s Director of Partnerships Jake Deitcher discusses the complex ecosystem of this sport, including fan behavior, content creation and consumption habits, specifically in the US. He also shares how streaming services, whether they’re featuring Ted Lasso or a live match, have and will continue to play a role in the sport’s rising popularity in the US.

GMR Marketing

3y

We’re excited to welcome back industry powerhouse Max Lenderman, who is returning to GMR as our first Chief Experience Officer! After 13+ years away working as a CCO, CEO and CMO, Max will join us in redefining experience marketing, with a focus on making and delivering world class solutions that keep human utility at the center of technology and innovation. Head to AdForum for all the details.

GMR Marketing

3y

Did you know it's #OlympicDay? We've encouraged our teams around the world to join us in celebrating by getting out and getting active, in line with the #LetsMove theme this year. If you can believe it, we're almost one year out from #Paris2024, so our Paris team has been moving non-stop! 

GMR Marketing

3y

Why guess when you can know? GMR Chief Client Officer Alex Beer is sharing what he knows to be true: integrated experiences drive the strongest outcomes for brands. At GMR, we have the deep in-market experience and the data to get you there.

GMR Marketing

3y

Head to AdForum to read how GMR brings our DEI guiding principles to life as we relentlessly work towards supporting, including, and making space for StoryMakers. Our Vice President of DEI Sophia M. also highlights brands that are inspiring change in the DEI space and what we all can do to push for further equity and inclusion.

GMR Marketing

3y

With Cincinnati Bengals quarterback Joe Burrow approaching a pivotal fourth season in the NFL, what's the outlook for his personal brand as he looks to win his first Super Bowl? GMR Executive Vice President Todd Fischer discusses this and more on Cleveland.com's Strictly Stripes podcast with host Mohammad Ahmad. Check it out here and anywhere else you get your podcasts: