Pros
They know how to put up a good show and run adds on LinkedIn, Glassdoor, Indeed and other career sites all the time to build up stacks of resumes. They know how to brain wash small builders and make them believe that they have some kind of secret sauce. They know how to operate with the scarcity management style.
Cons
Read their employment agreement and it will tell you all the things you need to know. Listen to their sales pitch when you are going through the interview or the conversion. Sales people do a lots of things like to make sales happen and create great experiences for our buyers. Construction people build homes. Builders buy land/lots, create floor plans, build a beautiful design center, negotiate with many vendors to provide the competitive pricing, hire right employees to build their brand. What is the role of New Home Star? We asked this question and they couldn't come up with any genuine answers. How can a builder believe that this company who doesn't even operate in their market can hire good employees to represent their brand is a mystery.