V similar to any other B2B type sales gigs, 6-12+ months sales cycle. Hunter gig.
PEO Industry extremely crowded in FL where you’ll be 1 of 5 PEOs in a tough economic environment with a product/service marked at a premium price with no clear competitive advantage to countless other PEOs who can charge less for better all around service/product or at best identical product service.
Territory - no marketing efforts outside of NYC, LA, CHI, SF, BOS, MIA
The above major markets also have partnerships with wework that generates 80% of closed biz for those reps. If your territory doesn’t have a wework you most likely will have a very difficult time making it a year w zero experience
Must have health insurance broker partnerships to have a chance at consistent results. You’ll find that the good brokers in FL have been exhausted by veteran PEO reps.
Constant sales dept policy fluctuations from upper mgmt