Is Hallmark a good company to work for?

Hallmark has an overall rating of 3.4 out of 5, based on over 3,781 reviews left anonymously by employees. This rating has decreased by 1% over the last 12 months. 60% of employees would recommend working at Hallmark to a friend and 46% have a positive outlook for the business. The best reviews about Hallmark have been left by employees working as Territory Manager , Customer Service and Manager .

Does Hallmark pay their employees well?

According to anonymously submitted Glassdoor reviews, Hallmark employees rate their compensation and benefits as 2.8 out of 5. Find out more about salaries and benefits at Hallmark. This rating has decreased by 4% over the last 12 months.

How satisfied are employees working at Hallmark?

60% of Hallmark employees would recommend working there to a friend based on Glassdoor reviews . Employees also rated Hallmark 3.9 out of 5 for work life balance, 3.4 for culture and values and 2.8 for career opportunities.

What are the top reviewed jobs at Hallmark?

Retail Merchandiser (583) , Sales Associate (408) , Merchandiser (158) , Retail Sales Associate (92) , Store Manager (82) , Order Processor (68) , Territory Supervisor (67) , Part Time Retail Merchandiser (59) , Key Holder (54) , Sales Associate/Cashier (47) , Cashier (39) , Manager (37) , Designer (27) , Assistant Manager (23) , Customer Service Representative (22)

What are the pros of working at Hallmark according to real employee reviews?

"Great people to work with and since it's a smaller business you get to know your regular" ((in 258 reviews)); "There is only one pro I can think of and it would have to be the no supervision and flexible hours." ((in 243 reviews)); "Flexible schedule and enjoyed helping customers choose the perfect card" ((in 118 reviews)); "Flexible schedule, easy job, loved my coworkers" ((in 114 reviews)); "Coworkers were great and was not a stressful job." ((in 113 reviews))

What are the cons of working at Hallmark according to real employee reviews?

"poor management and organization for store" ((in 118 reviews)); "Too many managers and a very few actual workers" ((in 83 reviews)); "Very busy during all holidays" ((in 56 reviews)); "HR claims investigations into complaints, but no actions are taken against bad supervisors." ((in 37 reviews)); "Upper management is absolutely awful." ((in 36 reviews))

What are employees saying about Hallmark layoffs in 2026?

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about Hallmark layoffs and their outlook for job security at Hallmark in 2026.

What are the top reviewed Hallmark locations?

Kansas City , Liberty , Houston , Atlanta , New York , Lawrence , San Antonio , Chicago , Los Angeles , Pittsburgh , Jacksonville , Dallas , Enfield , Virginia Beach , San Diego , Raleigh , Miami , Tampa , Saint Louis , Detroit , Minneapolis , Columbus , Denver , Phoenix , Austin , Kansas City , Las Vegas , Philadelphia , Charlotte , Greensboro

Hallmark reviews

3.4

60% would recommend to a friend

(3,611 total reviews)

Mike Perry

62% approve of CEO

46% positive business outlook

Ratings by category

3.9

Work/Life balance

3.8

Diversity & inclusion

3.4

Culture & values

3.1

Senior management

2.8

Compensation and benefits

2.8

Career opportunities

Hallmark has an employee rating of 3.4 out of 5 stars, based on 3,611 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Hallmark employee rating is in line with the average (within 1 standard deviation) for employers within the Manufacturing industry (3.5 stars).

Ratings by demographic groups

Race / Ethnicity

Gender

Sexual orientation

Disability

Parent or family caregiver

Veteran status

Reviews by job title

4K reviews

5.0

May 6, 2009

Hallmark positions to be desired; lovely industry, great people

Sales associate

Recommend

CEO approval

Business Outlook

Pros

You deal with very nice people as well as get involved in an industry that should be supported. Greeting Cards are a great way to tell people you care, and that's what Hallmark is trying to show. I would never have shopped at Hallmark, but after working there, I can't imagine why I never did!

Cons

Sometimes there's just nothing to do. With the economy the way it is, people are spending less money on cards, and now inventory is done. We have no need to import so many goods, and sometimes I'll have days I just stand up front, or dust the store ALL DAY.

1.0

Jan 21, 2009

Corporate Hallmark is terrifying.

Assistant manager

Recommend

CEO approval

Business Outlook

Pros

If you're looking for a place where you'll receive no respect from corporate, your boss, or from your customers. This seems like the right kind of atmosphere for a nice calm job. Check again. It's all about appearances. If you're ready to be micromanaged even down to the type of socks you're wearing, you'll love this job. Any job. Corporate Hallmark is run by extremely difficult people with hard heads that do not listen nor do they care about fairness, what will ACTUALLY work, or anything that may be important to their workers or their customers. If you like that kind of thing, feel free.

Cons

Corporate "Perfect store" list. A lick of dust in the store and you're in trouble. No matter who you are. This is a place where old ladies practically live, and certainly they aren't very nice. Hallmark honestly does it's best to manipulate their customers and to make customers feel guilty about not buying random people in their life cards and gifts. It will be your job, as any employee within a store, to go through the 5 steps called FIRST. F - friendly greeting to ALL customers I - investigate their needs (Bother them, no matter what they're doing. Ask questions, and beg for answers.) R- Recommend products (This means sell. A LOT. Or you're not doing your job. AND NO you don't get commssion. S - Sell ONE MORE CARD and seal the sale. (That means, sell more.) T - Thank and invite them back. Every time. And let me tell you, if you aren't doing this, even as an assistant manager, or manager, your boss will be angry.

3.0

Dec 30, 2008

A stressful yet rewarding corporation and team to work for

Sales leader

Recommend

CEO approval

Business Outlook

Pros

The corporation themselves are very honest, and they have a straight-forward and fair approach to employee treatment. They have very generous employee discounts, and reasonable operating hours. The Boone, NC Hallmark in particular is a very close-knit group of people that have a good time working together, which in turn caters a pleasant atmosphere inside the store. The products themselves are very personal to the loyal customers, and therefore it is a very personal job with the opportunity to touch and change the lives of others.

Cons

The district managers are very hypocritical and hold extremely unrealistic standards. They cause unneeded stress among the store managers, and consequentially the store employees. Holidays are very hectic, and so the employees must be willing to forfeit holiday time to work.

Viewing 3601 - 3603 of 3,611 Reviews

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Hallmark positions to be desired; lovely industry, great people

Corporate Hallmark is terrifying.

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