NextRoll reviews

3.4

48% would recommend to a friend

(420 total reviews)
avatar

Vibhor Kapoor

9% approve of CEO

39% positive business outlook

NextRoll has an employee rating of 3.4 out of 5 stars, based on 420 company reviews on Glassdoor which indicates that most employees have a good working experience there. The NextRoll employee rating is in line with the average (within 1 standard deviation) for employers within the Media & Communication industry (3.7 stars).

Reviews by job title

420 reviews
2.0
Jun 1, 2020
Recommend
CEO approval
Business Outlook

Pros

-Coworkers who work there are great. -Pay is decent/benefits are okay. (401k is low cost, health insurance is very good, professional development is nice, 20+ days vacation per year). -Work/life balance.

Cons

-Lack of Transparency (Financial/Strategic) --> Company said they hit profitability goals prior to laying off 50% of company in company town hall early Q1. -Heavy software and headcount bloat. Too many people in middle management & many software not being used to fullest capacity.. -Training wheels from centralized management. (Centralized depts/ serving multiple business units do not suit needs of AdRoll/RollWorks equally... RevOps, Legal & access to internal resources). -Product training for marketing/sales/AMs/CS is helpful, but no formal sales training with sales team -Company claims to have moved large portion of customers from pure ad spend to software contract and ad spend but not sure how true this is. -Examine tenure of sales teams & how many SDRs want to continue working in sales- (revolving door of reps). Many of the other reviews sum up cons well. Company is trying to grow up without putting foundation in place to scale effectively across departments. Seems to think throwing money at things work until adverse economy causes revenue to sink 20%+.

2.0
Apr 10, 2020

Several Issues Even Before Covid-19

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Catered lunches, fun events, flexible work hours, ability to work from home as needed.

Cons

I have never been part of a sales org within a large company that has such an inability or willingness to set their reps up for success. From day one, training was erratic and felt like it had no direction or purpose. Many times I heard the phrase "you'll figure it out as you go along"; while true to some extent in most companies, this seemed to be the mantra for literally everything. Managers were consistently unavailable. Three managers to about 50 new sales reps was not enough. There was a distinct lack of collaboration between top reps and new reps on the floor. Very little mentorship unless you managed to make friends with someone. Quarterly goals are set up in a way that you are unable to gauge how hard you need to work because your clients can stop spending at any time. It was very hard to stand behind the product because there is no guarantee that it will actually work for anyone. You just plug numbers in and hope it all works out. Even before the layoffs, this company was a complete circus. Zero transparency from the CEO or even lower level management. No one ever knows what's going on or is willing to take the blame for anything. Certain reps who were popular were getting fed leads while the rest of the floor did not. When this was addressed, management swore up and down they had no idea it was happening. Then pivoted to say it was only because we had a small number of licenses. Ridiculous.

3.0
Oct 7, 2015

A Tale of Two Cities led by a Benevolent King

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

- Outstanding sales organization, led by Xooglers and staffed by bright young talent that are making waves in the industry - Cool offices, food, friendly and mostly transparent culture - CEO is a genius (literally) and yet seemingly has no ego. Truly cares about people and it shows.

Cons

- Outside of the sales org (about half the company) things are kind of a mess. The CEO has failed to bring in a level of leadership talent that is commensurate with the company's scale and growth trajectory. The CMO has no marketing experience at scale. The product leadership came from ad operations. As a result different functions of the business operate in a very immature fashion. Reckless behavior is re-characterized as "being fast"...but really its just reckless. "Growth hacking" is thrown around like a badge of honor, when its really just another term for re-inventing the wheel. There is a poverty of ideas about what a mature marketing platform should be, because no one in the leadership has ever built one before. - This is a hard company to be a woman or person of color at. Very Bro-ey. Also very white. Go interview there you'll see what i mean. There's clearly a hiring bias at work, whether intentional or not. - Passive aggressive culture. The CEO is truly a kind person, however he also does not like confrontation. This leads to unsupportive behaviors when he wants someone or something to shift course. This passive aggressive style filters into the company culture. People all act nice but if they disagree with you they will do things to undermine your work and reputation.

Viewing 13 - 15 of 420 Reviews

Glassdoor has 440 NextRoll reviews submitted anonymously by NextRoll employees. Read employee reviews and ratings on Glassdoor to decide if NextRoll is right for you.